Find a question worth watching
Connect a viewer question to a real customer tension and a meaningful role for your product.
A FREE WORKING GUIDE BY HENK PRETORIUS
The Signature Format Blueprint.
Build a show worth returning to.
Turn one customer problem into three possible series. Plan modest pilots, check the response and decide which repeatable format deserves further investment.
9 PAGES / FILLABLE PDF
Type into the boxes and save your copy, or print and work through it by hand.
WHAT YOU’LL WORK THROUGH
Develop three possible series
Create repeatable structures, sketch future episodes and check whether each format has room for episode ten.
Let the pilot guide your decision
Set viewing, buyer-response, budget and review criteria before publishing, then choose what to continue, change or stop.